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Tools & Reports

Free tools for industrial B2B teams who want to be found.

Practical starting points for understanding how buyers find you today — in search results, in AI answers, and in the way your pages tell your story. Use them whether or not you ever work with us.

Check your messaging

Messaging Gap Check

Find the messaging gaps that keep AI assistants from recommending you. Paste a page of your website copy and describe who you sell to.

What you provide
Your target audience and the copy from one page of your website.
How you get results
Your score and top gaps are immediate. Enter your company email to see every gap and the buyer questions your page doesn't answer yet.
Check my messaging

Check your paid search

Paid Search Waste Check

Find where your Google, Microsoft, or LinkedIn budget is likely being wasted, based on your buyers, deal size, and sales cycle.

What you provide
A few details about what you sell and who buys it, plus multiple-choice answers about your campaign setup.
How you get results
Your score and top findings are immediate. Enter your company email to see every fix and an action plan tailored to your buyers.
Check my paid search

Check your tracking

Tracking Readiness Checklist

See whether your analytics, forms, and CRM can show which marketing channels turn into pipeline.

What you provide
A few details about your business and multiple-choice answers about your tracking and CRM.
How you get results
Your readiness score and top gaps are immediate. Enter your company email to see every fix and a tailored plan.
Check my tracking

Compare your visibility

AI Search Benchmark Report

See where your company stands against competitors in AI answers and search — and who shows up in your place.

What you provide
Your name, company email, and company website.
How you get results
Every request is reviewed for qualification first. If your company qualifies, we email you to confirm and begin building your report.
Request the benchmark report

Looking for deeper reading? The Algorithm Academy covers industrial B2B marketing in depth.